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Motul Accelerates its Expansion into the Africa

Motul Accelerates its Expansion into the Africa

As part of its long-standing commitment to Africa, Motul has now opened a new office in South Africa’s Western Cape in order to enhance its service offering to vehicle owners in the area.

The Motul Cape Town office will reinforce the company’s presence in a province where transport plays a key role in the economy, supporting the tourism, agriculture and viticulture sectors. Motorists in and around Cape Town will now have improved access to Motul’s complete range of automotive products including 100% synthetic oils and additives.

Motul’s partner KMSA will continue to distribute Motul motorcycling products nationwide, while Motul focuses on ensuring that its automotive products are more widely available in this region.

“Increasing our presence in Cape Town is the latest step in our South African expansion programme, and this investment is clear evidence of our determination to make a long-term contribution to the national and regional economies,” commented Mercia Jansen, Motul Area Manager for Southern and Eastern Africa. “We are continuing to strengthen the presence of the Motul brand across Africa and give more African motorists the benefit of using Motul’s world-class products,” she added.

The Western Cape remains an economically vital region, contributing around 14% of South Africa’s GDP. Transport, storage and communication – a sector which depends on access to automotive products – made up 11% of the WC economy in 2016, suggesting that there will be strong demand for Motul’s motor oils, lubricants and additives in the province.

“The pandemic has hit the Western Cape economy particularly hard, with many tourism and hospitality businesses seeing their revenue decline significantly,” commented Juan Wentzel, Motul’s regional sales representative for the Western Cape. “Despite this, we are confident that the gradual relaxing of restrictions will encourage tourists and visitors to return, and we are determined to play our part in helping to get the economy moving again,” he added.

Motul products are renowned for delivering superb performance in the most demanding settings, so the challenge of helping local businesses rebuild after the ravages of the pandemic is something that the company is uniquely well-placed to meet.

With over 160 years of history, Motul also has a track record of making long-term commitments in markets around the world, and Africa is no different. This commitment runs deeper than simply commercial operations – Motul is also a sponsor or partner to some of the continent’s most iconic motorsport events, including the Motul Roof of Africa.

To learn more about Motul’s African footprint, and the company’s range of automotive products, visit https://www.motul.com/za/en

The Motul Cape Town office can be contacted by email at This email address is being protected from spambots. You need JavaScript enabled to view it. 

 

 

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