Shumani’s true one-stop shop model for industrial equipment

Shumani Industrial team with the company Director Victor Nemukula (right)

With a wide range of products and services under one roof, Shumani Industrial Equipment redefines the one-stop shop model when it comes to the provision of industrial equipment.

In recent years, the industrial equipment industry has not only seen a hastening trend towards consolidation within the supplier community, but also an expansion of the range of products and services offered under one roof. This has created true “one-stop shops” that are able to service a wide range of customers’ needs from one stable.

Victor Nemukula, Director at Shumani Industrial Equipment, a level 2 B-BBEE company that represents leading international equipment brands in the industrial sector, reasons that convenience is one of the many reasons why today’s equipment buyers prefer to purchase goods and services from a one-stop-shop.

“Instead of having to go to multiple businesses, they can just go to one location for all of their needs. Apart from convenience, dealing with a single supplier for a whole range of equipment needs means faster turnaround times for increased uptime,” says Nemukula.

Shumani’s business model sets a new one-stop shop era with its holistic range of industrial equipment products and services. The only 51% black-owned and managed business in this market, Shumani is the only supplier that, from under one roof, can offer forklifts and material handling equipment; cleaning equipment; access equipment; compact construction equipment; engines, generators and agricultural equipment; as well as compressed air solutions.

“This has allowed us to serve several sectors, including mining, construction, industrial, warehousing and manufacturing, among others,” says Nemukula. “As a one-stop shop for a wide range of industrial equipment needs, we can bundle a broad range of services and limit the amount of interfaces necessary for our customers. This approach eliminates the need for end users to manage a number of different suppliers with different points of contact and different quality management systems.”

The holistic equipment range is complemented by an unparalleled aftersales service regime. The company employs a total of 30 technicians to look after its customers’ machines. This is complemented by 16 admin staff working across several of its branches in all the major industrial hubs, including Durban, Upington, Port Elizabeth, East London, Johannesburg, Polokwane, Bloemfontein and Cape Town.

In the three years of its existence, Shumani has established itself as a force to be reckoned with in the South African industrial equipment space. Testimony to this a long list of some major blue chip clients, including Coca Cola South Africa, AB In-Bev, Bell Equipment, Maxion Wheels, EnviroServ, Imperial, Transnet, Mechanical Assembly Product South Africa, Famous Brands, Bevcan, Multotec, American Embassy, Mpact Operations and GRE Investment, among others.

Leading brands

Shumani represents leading international brands across various sectors. Through its distributorship agreement with Goscor, the company distributes Crown, Doosan, Bendi, Hubtex and Taylor Dunn (forklifts and materials handling equipment); Bobcat (compact & construction); Tennant, Elgin, Maer, Delfin, Kaivac and HighPoint (industrial cleaning equipment); HPower, Weima, Meiwa and Rato (industrial power solutions); Genie (aerial lift equipment); Sullair and Ozen (compressed air solutions), among many others.

Shumani is also a distributor of Kalmar Equipment, a leading global provider of cargo handling solutions and services to ports, terminals, distribution centres and heavy industries.

“These brands are complementary by their very nature. For example, in a typical warehousing environment, your typical tools of trade are the different types of lift trucks, which we offer from one stable, but there is also need for various types of cleaning equipment, which we also offer in-house. On a construction site, we can also supply anything from an excavator, through to a 58 m access platform for working at height,” explains Nemukula.

Extended scope of services

Apart from the extensive product range, Shumani also offers a comprehensive scope of services, all the way from outright purchases and short and long-term rentals (Bobcat equipment & forklifts), to full maintenance leases and full technical support.

“Our business model is informed by the understanding that in today’s operating conditions, suppliers of equipment must be able to offer different solutions to suit different needs of varying customer groups,” says Nemukula. “For example, the dilemma of buying versus renting often arises when equipment needs are in question. There are pros and cons to each, and there is no right or wrong in these options, but a one-stop-shop supplier can be able to not only advise what suits the customer, but to offer the right solution.”

Nemukula is of the view that often rental is a perfect fit for short-term jobs when companies want to meet unplanned or infrequent equipment needs. “If companies need a piece of equipment regularly enough over its estimated useful life, the case to purchase it outright is probably strong.”

Shumani has seen a growing need for its rental services over the four years it has been operational. Nemukula says companies understand that they need to focus on their core businesses, rather than having capital equipment assets sitting on their balance sheets. “As a result, we have seen a growing trend towards renting of equipment, rather than buying, more so for blue-chip companies. About 90% of our business at this stage is rental, mostly on a long-term basis,” concludes Nemukula.