- The S-Design and Mirror families take to the stage in Geneva: Fiat's response to the latest requirements in terms of style, urban personality and connectivity.
- World première of the new 124 Spider S-Design, the ideal vehicle for those who seek emotions under the open sky, a strong character and dynamic flair. It is joined by 500X and Tipo, also in S-Design trim.
- Technology and style are the strengths of 500X Mirror, 500 Mirror and 500L Mirror: the UconnectTM infotainment system with Apple CarPlayTM integration and Android AutoTM compatibility, special technological blue livery and unique details.
- Mirror is the first special series dedicated to the whole 500 family, the evolution of the Fiat icon that has seduced millions of motorists all over the world.
- The special series have always been a unique feature of the Fiat brand, one of the keys to the success of many models across the FIAT range and above all, the secret behind the eternal youth of the iconic 500.
The Geneva Motor Show will see the début of the 124 Spider S-Design, alongside the 5-Door Tipo and the 500X S-Design, all vehicles with very different characteristics and aimed at those who like to express their own dynamic character by choosing a car with a distinct identity.
The S-Design is the Fiat's answer to those who seek style with a contemporary, dynamic and distinct character. It has an unmistakable personality, which reflects that of a young, dynamic consumer. In Geneva, Fiat is not only about S-Design. An area of the stand will also host the Mirror family, the first special series to embrace the entire 500 family. Fiat's special series have always been a unique feature of the brand, one of the keys to the success of many models across the FIAT range and, above all, that of the iconic Fiat 500. In its long history, some of the most memorable versions include the 500C by Gucci, the 500 by Diesel, the 500 Riva and the recent 500-60th and Anniversary editions, dedicated to the 60th anniversary of the icon of the house of Fiat.
Since its launch, the Fiat 500 has broken every rule in the book, showing that even a small vehicle can generate a family of affordable and attractive models capable of guaranteeing maximum levels of personality and functionality, and become a resounding international success to boot. Eighty per cent of all the Fiat 500 vehicles produced are sold outside Italy and in 2017 the Fiat icon was the leading car in eight countries worldwide.
With the 500L and 500X versions, Fiat 500 moves away from the traditional segment classification, combining characteristics from different categories and breathing life into two vehicles that are benchmarks in their respective segments. In this way, the 500 family offers three very diverse vehicles in terms of vocation and personality while still continuing to share the same original and characteristic exciting style of the Fiat icon.
Styling, along with technology, are undoubtedly the pros of the new Mirror special series, available across the entire 500 family, thanks to the 7-inch HD Live UconnectTM radio with high resolution touchscreen, and to the range's Apple CarPlayTM integration and Android AutoTM compatibility, which make the driving experience into an all-round life experience for the motorist to enjoy in total safety. So with the Mirror and S-Design families, the Fiat brand meets the latest needs of the market and offers every customer the chance to express their own identity through the vehicle they drive. The Fiat stand has a wide array of accessories and products on display developed and designed by Mopar to personalise every vehicle.
Fiat 124 Spider S-Design
Making its début in Geneva will be the new Fiat 124 Spider, the special series that spotlights the dynamism and sportiness of the triumphant 2-seater roadster from the house of Fiat. Indeed, Mopar®, the Official Service Partner of Fiat for Services, Spare Parts and Original Accessories, Roadside Assistance and Customer Care, has fitted an exclusive package of accessories on each vehicle as standard. The new collection includes a roll bar and a front pillar and rear mirror caps in polished steel. This unique look is complemented with specially designed 17-inch lightweight alloy wheel rims, a tricolour badge on the rear and a sporty red adhesive stripe, the low centre of gravity and seating position, tilted back towards the rear axle, providing a shapely silhouette with the proportions of a thoroughbred sports car.
The 124 Spider S-Design offers the following features as standard: four airbags, automatic climate control, mp3 radio with USB port and four speakers, leather seats and steering wheel, lower fascia and brow of the dashboard with visible seams, cruise control and Keyless Go system. The vehicle also has the Active Hood Lift System, a dual chrome exhaust and fog lights.
Under the bonnet, the emotions rev up too: the Fiat 124 Spider S-Design is equipped with the 1.4-litre turbo four-cylinder engine with MultiAir technology, which delivers 104 kW power and 240 Nm of torque, and is available with a six-speed manual transmission or an automatic transmission. The performance of the manual transmission is exceptional: a maximum speed of 215 km/h and 7.5 seconds to accelerate from 0 to 100 km/h (214 km/h and 7.6 seconds for the automatic ). The 124 Spider's suspension uses a double-wishbone layout in front and a multilink in the rear, specifically tuned for greater stability whilst braking and turning. Steering is precise and responsive with the use of an electric power assist system. In short, the combination of the steering and suspension set-ups, lightweight frame, balanced weight distribution and turbocharged engine ensures a dynamic driving experience. Noise vibration and harshness (NVH) enhancements, including an acoustic front windscreen, also help to deliver a refined, quiet ride.
Fiat 500X S-Design
Fiat 500X, in the S-Design trim, is a winning combination of urban sportiness, style and seduction, capable of winning anyone over with just one glance. The car on the stand, an S-Design Cross, is fitted with the high-performance 127 kW 1.4 MultiAir engine and sports an automatic AT9 transmission and all-wheel drive. Its exclusive matte livery features exclusive details in the polished steel Myron finish, including the side mouldings, door handles, front spoiler, the rim of the rear headlights, the handle of the boot and the mirror caps. It also offers tinted rear windows. The rims are 18-inch and sport a distinctive two-tone colour finish. Finally, the Xenon headlights, also in polished steel, give the 500X a dynamic and distinctive gaze. These dark details are replicated in the interior, for example in the dashboard panel and in the mouldings of the central tunnel and door panels. Again in the interior, the specific S-Design seats feature a sporty fabric with an embroidered, copper coloured logo.
Fiat Tipo 5-Door S-Design
For the Tipo family, including the 4-Door, 5-Door and Station Wagon versions, 2017 has seen some important sales results, with over 180,000 vehicles sold in over 50 countries within the EMEA area. In Europe, for the second year running, it was the C-segment vehicle with the highest growth rate compared to the previous year, accounting for 4.1% of the total market share. It is a stable market leader in Italy with a share of 20.7%. For the Fiat brand it is the second most global car-line after the 500, with 70% of sales made outside Italy.
The secret of its success is its unbeatable value along with a combination of a distinctive personality, a simple range, the high level of practicality expressed by the best interior passenger and baggage spaces in its category and a low price and running costs.
The S-Design family would not be complete without the Tipo S-Design, exhibited in Geneva in the 5-Door version, flaunting the exclusive "Metropoli Grey" livery. The car is immediately recognisable thanks to its distinctive wide horizontal grille with Piano Black trims, which embraces the entire front. It ends with an even more aggressive feature in the Bi-Xenon headlights with the same trims as the grille, which enhances performance by 30% compared to the standard version. The Piano Black details continue on the edges of the sporty air inlets that surround the fog lights and on the rear view mirror caps. The new diamond finish 18" alloy wheels give another very dynamic touch to the car's image, while tinted rear windows and body-coloured door handles complete the look.
The interior has been completely restyled. The twin needle stitched seams of the seats in leather and Airtex fabric and of the gear knob are a perfect match for the crossover patterned fabric on the steering wheel. The dashboard features details in "Piano Black" and has a large fascia in technical grey which spans the entire width of the cabin. The steering wheel and the frame of the gear lever boot have the same shiny black finish as the fascia.
The bonnet conceals the 1.6 Multijet 90 kW turbo diesel engine with DCT dual clutch automatic transmission, capable of providing 90 kW at 3,750 rpm with maximum torque of 320 Nm at 1,750 rpm, ensuring extraordinary gear flexibility and a quick, bold response.
The S-Design version, also available in Cinema Black, Coliseum Grey, Amore Red and Gelato White and with 90 kW 1.6 Multijet Diesel engine with a manual transmission, the 82 kW 1.6, E-Torq petrol engine with an automatic transmission or a 90 kW LPG-petrol 1.4 T-jet unit, is a characterful, stylish addition to the Tipo family, and will shortly be offered on the Tipo Station Wagon.
In addition to its many unique aesthetic features, the Tipo S-Design also offers the latest in technology and connectivity as standard, including the cutting edge 7-inch HD Live UconnectTM system with a high resolution colour touchscreen and capacitive sensing, enabling the user to "pinch&swipe" the images as if using a tablet. Additionally, the steering commands enable the motorist to interact with Siri, thanks to the Siri Eyes Free technology. The Fiat Tipo S-Design is the best-connected Tipo ever: indeed, its standard equipment includes both Apple CarPlayTM integration and Android AutoTM compatibility, enabling motorists to interact with their smartphone safely and intuitively.
Specifically, Apple CarPlayTM enables the user to access the compatible contents and applications present on their iPhone, interacting with the radio display or with the voice commands. The motorist can view driving directions on Maps, make and receive phone calls, access text messages and listen to music, never once taking their eyes off the road.
The system is also compatible with Android AutoTM, which transfers the Android experience to the car, by "projecting" applications and functions on to the central display. This enables the user to retrieve information and use the Google functions whilst maintaining safe driving. The motorist can also use Google MapsTMto obtain driving directions, or access music and communicate with friends thanks to the messaging applications.
Android Auto, Google Play and Google Maps are trademarks of Google Inc.
500 Mirror Family
The best-connected Fiat range ever
The new Mirror Family fits into Fiat's long-established tradition of facilitating access to increasingly high-tech equipment and technologies that simplify the lives of both drivers and passengers. The 500X Mirror, 500L Mirror and 500 Mirror special series feature the latest in technological innovations, enabling motorists to connect their smartphone with the UconnectTM infotainment system in a practical and safe manner.
Within the Mirror family, the 7-inch HD Live UconnectTM system (with high resolution touchscreen) can be integrated with Apple CarPlayTM and is compatible with Android AutoTM, enabling the user to "reflect" the environment of their smartphone onto the on-board display, and so use its main functions safely.
But the new technological features in the Mirror Family don't stop there. Drivers can also have the innovative Mopar® Connect system installed. This combines remote assistance services and control functions to guarantee peace of mind whilst on the road.
The new 500 Mirror, 500X Mirror and 500L Mirror special series are therefore designed for customers who are interested in the world of connectivity and seek the latest trends in the field of infotainment, whilst keeping a close eye on the style aspect too. The Fiat 500 Mirror is designed with the Millennial in mind and comes in a sedan version with glass roof or as the iconic convertible. The Fiat 500L is the car for families that are always connected, with the new two-tone Venezia Blue livery combined with the exclusive matte grey roof and 17-inch alloy wheel rims with diamond finish available on request. The 500X Mirror is the car for young dynamic motorists with the brand new matte Jeans Blue colour, 17-inch matte black alloy wheel rims with diamond finish and front Bi-Xenon headlights. Inside it sports an exclusive matte Jeans Blue fascia and new special upholstery, enhancing the seats with blue stitching.
Fiat 500X Mirror
Based on the Pop Star trim level, the new 500X Mirror is the perfect blend of style and technology, characterised by exclusive colour combinations and specific standard equipment. The vehicle on show in Geneva has a new distinctive matte Jeans Blue livery (available on demand) and sophisticated satin-chrome details, including exterior handles, side mouldings, fog light bezels, mirror caps and roof bars, the latter on demand. The look is accented further by the "Mirror" badge on the pillar, elegant 17-inch black diamond-finish alloy rims and efficient Xenon headlights. The same fresh and young appeal continues on the interior where the exclusive Blue Jeans dashboard fascia meets the new seat upholstery with blue stitching.
Additionally, the 7-inch HD LIVE UconnectTM system is available as standard, as indeed it is on all the Mirror family, along with Apple CarPlay integration and Android AutoTM compatibility.
The display vehicle is fitted with the 1.4 MultiAir 104 kW engine and DCT transmission, and the range also features the 1.6 e-TorQ 82 kW petrol engine, the 1.3 Multijet II 71 kW and 1.6 Multijet II 90 kW turbo diesel engines, also with DCT transmission, and the bi-fuel petrol and LPG 1.4 T-Jet 90 kW engines.
Fiat 500 Mirror
The 500 Mirror returns to Geneva in a refreshed version based on the Lounge trim level. Available as either a convertible or a sedan, the special series stands out for its elegant chromed details, such as the rear view mirrors and the panel on the front bumpers, the fog lights, the "Mirror" badge on the pillar and the exclusive Azzurro Italia livery, available as an alternative to the vehicle's standard colours.
The interior hosts a number of outstanding features too, including the 7-inch HD LIVE UconnectTM system, available as standard equipment on the Mirror family, with Apple CarPlay integration and Android AutoTM compatibility. The model on the stand also showcases the 16-inch alloy wheel rims and special Mirror seats, available as an option, and offers visitors the chance to discover the functions of the new Mopar Connect service. The 500 Mirror is available with all the engines of the Lounge versions in the 500 range.
Mopar® Connect: remote connection, top protection
On the new Mirror range, Mopar® Connect is available on demand. This is the innovative set of connected services dedicated to the safety and remote control of the vehicle, which can be integrated with the Uconnect LIVE services, adding new functions. The customers who choose Mopar® Connect have access to a whole series of additional services, again via the application Uconnect LIVE. These include roadside or even accident assistance, and vehicle location following theft. It is also possible to control some functions remotely, like locking or unlocking the doors or sending an alert if the car exceeds a certain speed limit or leaves a reference zone previously delimited on a map. Finally, Mopar® Connect makes it possible to view the location of the parked car and information about its condition, such as the battery charge, tyre pressures and fuel level.
Thanks to the services of Mopar® Connect, the customer has immediate access to the vehicle data and is notified if and when ordinary and extraordinary maintenance interventions are required. This means that the customer is ensured of greater safety and protection on the road, as well as peace of mind and constant control of the vehicle, all accessed via smartphone.
The stand in Geneva is all set to welcome visitors with typical Italian elegance and style. In this edition of the International Motor Show, the Fiat vehicles will also be joined by the Abarth vehicles, showcasing the link between the two brands. Fluidity and dynamic flair mark and identify the two areas but without creating obstacles, and the multimedia contents, visible from every angle of the stand, are designed to draw visitors in, engaging and virtually transporting them on a journey through the worlds of Fiat and Abarth.
There will also be a dedicated area for the world of original accessories developed by Mopar®, in partnership with the Fiat brand. The new unique colour scheme of the alloy wheel rims available in 11 different shades is particularly notable, and this is one of the elements with which Mopar further expands the concept of tailoring, an element typical of Italian tradition, applying it to the automotive world to offer the motorist countless possibilities for customising their vehicle.
Informative leaflets will be distributed and special elements will be placed around the stand, to acquaint the public with the products of FCA Bank, the financial company specialising in the automotive financing sector. The company operates in the main European markets-in Switzerland through FCA Capital Suisse SA, supporting the sales of vehicles in the Fiat Chrysler Automobiles Group through innovative financial and leasing products dedicated to dealer networks, private clients and companies.