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Land Rover Defender – 2021 World Car DESIGN of the Year

Land Rover Defender – 2021 World Car DESIGN of the Year

The World Car Awards recognizes the widespread impact of the COVID-19 pandemic and extends our support and recognition of the industry for rising to the many challenges it has faced. For our part, we have limited the reveal of the 2021 World Car Awards winners to an announcement via digital media, on World Car TV (YouTube- YouTube.com/worldcartv).

The Road to the 2021 World Car Awards journey concluded today with the declaration of the LAND ROVER DEFENDER as the 2021 World Car Design of the Year as voted by our 93 distinguished international journalists from 28 countries that make up the World Car Awards jury panel. The votes were tabulated by KPMG.

This is the sixth World Car Design of the Year win for Jaguar Land Rover.  No other OEM has received as many Design awards in the World Car Awards’ 17 year history.  Previous Design awards were:  2019 – Jaguar I-PACE, 2018 - Range Rover Velar, 2017 – Jaguar F-PACE, 2012 – Range Rover Evoque and 2013 – Jaguar F-Type.

Prof. Gerry McGovern OBE, Chief Creative Officer, Jaguar Land Rover, said: “New Defender is influenced by its past but is not constrained by it and we are delighted it has been honoured with this award. Our vision was to create a 21st century Defender by pushing the boundaries of engineering, technology and design while retaining its renowned DNA and off-road capability. The result is a compelling 4x4 that resonates with customers on an emotional level.”

The World Car Design of the Year category, and the corresponding award, are meant to highlight new vehicles with innovation and style that push established boundaries. This year, the cars eligible for the 2021 World Car Design of the Year award encompassed all the contenders competing in the other four award categories. 

A design panel consisting of seven highly respected world design experts was asked to first review each candidate, and then establish a short-list of recommendations for the jurors’ final vote.  The design experts are in alpha order:  Gernot Bracht (Germany – Pforzheim Design School), Ian Callum (United Kingdom – Director of Design, CALLUM), Gert Hildebrand (Germany – Owner Hildebrand-Design), Patrick le Quément (France - Designer and President of the Strategy Committee - The Sustainable Design School), Tom Matano (USA – Academy of Art University, Former Head of Design – Mazda), Victor Nacif (USA - Chief Creative Officer, Brojure.com and Design instructor, NewSchool of Architecture and Design) and Shiro Nakamura (Japan - CEO, Shiro Nakamura Design Associates Inc.).

As announced on March 30th, the 2021 Top Three in the World finalists for the design award are the Honda e, the Land Rover Defender, and the Mazda MX30.

For a complete list of previous winners in all categories, please visit our web site: worldcarawards.com.