For this 17th edition, the Africa Eco Race is proud to announce an exceptional partnership: Baltic, an independent French watchmaking house, becomes the Official Timekeeper of the rally.
Born from the passion of Étienne Malec, inspired by his father's watches, Baltic pays tribute to the timepieces of the 1940s and 1950s while combining them with modern precision and innovation. Its DNA rests on three pillars: authenticity, transmission, and endurance.
The mechanical world: an obvious choice
Baltic has become a true reference among watch enthusiasts — and that's no coincidence. For several years, the brand has chosen to fully immerse itself in the world of historic motorsport.
It serves as the official timekeeper for prestigious competitions, including the Enduropal, the legendary event created by Thierry Sabine, an iconic figure of rally raids. This close connection with major mechanical adventures naturally strengthens the bond with the Africa Eco Race, the last great marathon rally in the world, crossing Morocco, Mauritania, and Senegal to reach the legendary Lac Rose.
An Africa Eco Race watch: La Cap 180°
To celebrate this partnership, Baltic has designed an exclusive watch — a symbol of the rally and those who live it.
This limited edition of 180 pieces is no coincidence: 180 is also the symbolic heading that points straight south, toward Dakar. Like an inner compass, this watch embodies direction, determination, and the unique road guiding each competitor from Morocco to the shores of Senegal.
Limited edition of 180 numbered pieces
This watch is elegant, robust, and perfectly suited to extreme conditions:
- Dual time function with bi-directional internal bezel, ideal for tracking target times
- Miyota 9075 automatic movement, precise and reliable with a 42-hour power reserve
- Water resistance to 150 meters, a true tool watch ready for any situation
- 37 mm stainless steel case
- Engraved case back featuring numbering (out of 180) and the Africa Eco Race logo
- Two straps: Brown Rubber Sport and optional Beads of Rice metal bracelet
A true collector's item marking this 17th edition, priced at €720
(€798 with both the Brown Rubber Sport strap and the Beads of Rice metal bracelet).
o maximize your chances of receiving your watch before the rally, we strongly recommend placing and confirming your order as early as possible (limited production + shipping times).
Time won't wait. Will you be one of the 180?
For any questions, please contact us at